Indra Leonardi is a photographer and art collector based in Jakarta, Indonesia, known for his timeless portraiture that blends classical and modern techniques. A graduate of the Brooks Institute of Photography, Leonardi's career spans decades, during which he has captured notable figures and everyday individuals with equal artistry. It was during his studies in photography that he developed his passion for art. Leonardi is also an avid art collector, supporting local artists and expanding his creative vision through his collection. He has built up a collection of around 300 artworks throughout the past 30 years with a strong focus on contemporary Indonesian artists. He has published three books on Indonesian art and the Indonesian creative industry: Indonesian Portraits, Inside Studios, and Vice Versa.

Why do you collect?
I collect art because it continuously inspires me and expands my creative boundaries. Art introduces me to new perspectives that enrich my creativity and understanding of the world. Over the years, I’ve also developed strong friendships with local artists, and my collection reflects a desire to support Indonesian artists and support Indonesian artists and create bridges between the local and international art scene.

Regarding your collection, what role/value holds the first piece of artwork you purchased?
The first artwork in my collection might be a photography work I bought during my time in school. While I don’t recall the exact piece, the value of this work represents my early passion for photography—a passion that continues to drive my work today. It also set the foundation in my journey for collecting and appreciating art.

How has collecting changed your approach to art?
Over time, collecting art has opened my eyes to ideas and cultures. It challenges my preconceptions and expands my worldview, introducing me to new cultures, thoughts, and philosophies. Enjoying and studying art also influences my photography. I look at how artists use light, form, and composition, applying those elements to my portraits. Collecting is an ongoing learning process—it’s not just about acquiring works, but about engaging with art that constantly challenges and enriches my creative process and outlook on life.

Have you ever had regrets/doubts on a purchased piece of artwork?
I almost never have a purchase regret when it comes to the art I collect. My process of collecting is very thoughtful and deliberate. I tend to take my time in deciding whether I want to take a piece home.

Do you approach collecting art in an emotional or rational way? And what are your emotional/rational parameters for collecting?
It’s a blend of both. Initially, when I started acquiring art, my focus was on works that intrigued me aesthetically or had personal ties to the artist. Recently, I am a little more rational in the sense that I want to collect things that fit my personal context and are more coherent in my existing collection. Ultimately, I do believe that art in general will never be completely rational, and a piece must still evoke an emotional response for me to acquire it.

Images © Indra Leonardi